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Recently, someone asked me for some advice on how to grow audience on social media. Here’s what I told them.

Excited to share that my role at About.com is changing a bit to include more of the things I love doing most, talking to smart people about social media technology and building great partnerships! So with that, my title is evolving too! My new title is VP of Social Media and Platform Partnerships, and I will… Continue reading Some personal news…

The end of summer brings longer nights, cooler temperatures, and a return to conference season! This year, I’ve been lucky enough to be invited  to share some stories with social media and digital marketers around America in September and October! Here’s where I will be: SocialFresh Conference – September 23-25, Tampa, FL On September 23… Continue reading A busy autumn, indeed.

I’ve been a bit busier on the Medium of things these days – enjoy these “medium-sized” thoughts! $60k in 23 Days: How IndyCar Fans Crowdfunded The Fight Against Breast Cancer How an Indy 500 Driver Embraced Crowdfunding To Help Make Millions of Lives Better On Facebook…Why it’s ok to livestream your breakfast… for now

Sometimes I say things. On Facebook…

Day made. #mophierescue A photo posted by Matthew Knell (@matthewknell) on Mar 15, 2015 at 11:14am PDT Another year of SXSW has come and gone, and it’s pretty obvious that the business of content and branding has continued to change.  With that in mind, I’m sharing some livetweet recaps from some of the top content… Continue reading SXSW 2015: A recap

Was fun to spend time talking social strategy and analytics with the cool folks over at NASDAQ last week!  Thanks to Josh Machiz and Brad Smith for making it possible and for being awesome and gracious hosts.  Watch the videos above or click here to see my bowtie in action! 

I was honored to be one of the first 10 guests on the new Social Media podcast, “The Social Toolkit” from the makers of Social Fresh Conference.  It was a lot of fun to record with Jason Keath and Jason Yarborough.  Check it out on iTunes if you want to here me ramble someone coherently about content… Continue reading Listen to me on the Social Toolkit Podcast!

I’ve been lucky enough during my long career to have many folks who have taken the time out of their days to help me get better at my chosen craft, even today, and it’s always been important to me to try to give back when I can. As many of you may know, one of… Continue reading Mentors Wanted

It’s been a really fun ride to see my quick analysis on the now world-famous Ellen “selfie” tweet get some much attention! It was one of Medium’s top posts of the week the week it came out, and so far has gotten more than 16,000 views, easily amongst the most viewed things I’ve ever written.… Continue reading Thank you for reading!